Understand Your Revenue Scenarios
Planning for the future requires analyzing different growth possibilities. Our Revenue Scenario Calculator generates three forecast options (conservative, expected, and optimistic) based on your daily views and RPM to help you map budget goals.
Formula
Daily Revenue is calculated first, and then multiplied for weekly, monthly, and yearly projections:
Scenario Daily Revenue = (Views / 1000) * RPM * Multiplier
Multipliers: Expected (1.0x), Optimistic (1.5x), Conservative (0.7x).